Research Guides: MKTG 261 Research Guide: Databases

Recommended Databases

All 93 databases available via A-Z Databases. Login with FSU username/password required off the FSU campus.

Business Source Complete This link opens in a new window
Provides indexing, abstracts and full-text for scholarly business journals, trade publications, marketing information, and management journals dating back as far as 1886. Includes many company profiles and SWOT analyses.
Provides indexing, abstracts and full-text for scholarly business journals, trade publications and management journals dating back as far as 1886. Additional content includes financial data, books, reference works, conference proceedings, case studies and various reports and analyses.
eBook Collection (EBSCOhost) This link opens in a new window
A collection of electronic books covering a wide variety of subject material, including business and marketing.
A collection of electronic books covering a wide variety of subject material.
IBISWorld Industry Intelligence This link opens in a new window
IBISWorld Industry Intelligence features research reports covering approximately 700 U.S. industries. The database covers current Industry Performance, Industry Outlook, Products & Markets Segmentation, Competitive Landscape, Key Statistics, and more.
IBISWorld Industry Intelligence features research reports covering approximately 700 U.S. industries. The database covers current Industry Performance, Industry Outlook, Products & Markets Segmentation, Competitive Landscape, Key Statistics, and more.
Mergent Online This link opens in a new window
Provides industry reports and full-text business descriptions, corporate histories and detailed financial data for over 10,000 public U.S. and and 17,000 non-U.S. public companies.
Formerly known as Moody's Financial Information Service, Mergent Online provides full-text business descriptions, corporate histories and detailed financial data for over 10,000 public U.S. and international, and 17,000 non- U.S. public companies. Provides full search access to the EDGAR database.
National Newspapers This link opens in a new window
Provides access to online full text for four newspapers: The Wall Street Journal, Christian Science Monitor, New York Times, and the Washington Post.
Indexes and provides access to online full text for five newspapers: Baltimore Sun, Christian Science Monitor, New York Times, Wall Street Journal, and the Washington Post.
Nexis Uni This link opens in a new window
Nexis Uni™ (formerly LexisNexis Academic) features more than 15,000 legal and business sources from LexisNexis® - including Hoover's Company Records
Nexis Uni™ (formerly LexisNexis Academic) features more than 17,000 news, business and legal sources from LexisNexis®—including U.S. Supreme Court decisions dating back to 1790.
S&P Global NetAdvantage This link opens in a new window
Reference source for industry surveys, company information and financial education, including S & P Industry Profiles
Broad spectrum of industry, company and investment analysis including S&P Industry Surveys, Stock Reports (S&P Equity Research), and “Markets” tab with drill downs to industry and sub-industry key ratios, benchmarks, constituents, etc. Company data covers a global universe of over 3 million private and public companies.
Statista This link opens in a new window
Statista Expert provides 2.5 million multidisciplinary statistics derived from over 22,500 original sources, as well as visualizations. The database covers more than 80,000 topics and provides market data for over 4,000 dossiers.
Statista Expert provides 2.5 million multidisciplinary statistics derived from over 22,500 original sources, as well as visualizations. The database covers more than 80,000 topics and provides market data for over 4,000 dossiers.